“it may be a reduction in harm because it doesn’t have the same amount of carcinogenic components as a cigarette does,” she says. “that being said, the vast majority of users of e-cigarettes now are never-smokers. so it’s marketed as a smoking cessation tool, but most people who are trying to quit cigarettes aren’t going to switch to strawberry flavoured e-liquid.”
tempest counters that. “flavours are not addictive. adults like flavours,” he says. “it’s one of the success components of vaping. if you ever smoked, then quit, cheated and had one a couple weeks later, it makes you sick. [flavour] really helps with that transition for success.”
packaging, marketing and selling
walker says she would like to see e-cigarette products sold without packaging that appeals to youth. she’d also like to see the product accessible by prescription or at least via a pharmacist, just as other smoking cessation products are, and regulated in the same way.
the cva maintains that health canada has made regulatory changes to mitigate vape experimentation, and that adult vapers feel they are being unfairly regulated due to youth experimentation, while further regulation is not occurring for industries like alcohol or cannabis which have no harm reduction or public health benefit.