when the national collegiate athletic association decided to drop its long-standing, exception-free prohibition on major-junior hockey players back in the fall of 2024, it was presumed to be an existential crisis for the canadian hockey league.
‘twas just a matter of scale: even those possessing the most vivid of imaginations could not envision businesses like a team in communities like baie-comeau, owen sound or swift current competing for teenage prospects with major programs in the ncaa, which, across the panorama of sports generates $1.2-billion us in annual revenue. there are mismatches … and then there are mismatches.
so why is bryan crawford, the ontario hockey league commissioner, smiling?
it’s not simply that an ohl team, the kitchener rangers, brought home the memorial cup last week, an undefeated run for a history-rich franchise through the national championship tournament.
nor is it a matter of competitive balance. during the season there might have been concern that a brantford bulldogs team loaded with nhl first-round draft picks, the very epitome of an all-in, mortgage-the-future approach, might steamroll the league. back in november, spaces like this one were labelling it brantford an unprecedented concentration of talent. yet the bulldogs didn’t even get out of the eastern conference final.
no, ahead of the return to a live format of the ohl priority selection in kingston next week, crawford is encouraged by the state of the game in the league.
while the ncaa was radically changing its business models and practices on so many levels, the chl (comprised of the western hockey league, the quebec-maritimes junior hockey league and the ohl) sat tight.
the prevailing notion in the media and fear in the chl fan base was that the ncaa would bigfoot the major-junior ranks and scalp the best available talents. and that’s how it seemed to be playing out if you tracked only the headlines and narratives that popped up in the news cycles.