canadian travellers are changing plans due to increased costs: survey
it appears that rising costs have prompted canadian tra...
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it appears that rising costs have prompted canadian travellers to cool their jets.
the 2025 blue cross travel study reveals that 81% of canadian travellers have changed their travel habits due to rising costs – a 12% increase from last year.
“as financial pressures continue to impact how canadians travel, the weak dollar is adding to 2025 budget considerations, contributing to how decisions are made for both destination and duration,” said tim bishop, of blue cross of canada.
“we’re seeing travellers adjust their plans to not only overcome economic barriers but also factor in the impact their travel will have on the world,” he added. “this is leading to more intentional planning, such as choosing destinations that are more aligned with one’s values while also considering risks like extreme weather.”
the study shows that 36% of travellers are already reducing the number of trips they take — with more than one-third (35%) seeking less expensive accommodation or destinations while 31% take advantage of off-peak seasons.
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some are choosing destinations closer to home (25%) or shortening their trips (22%), while 12% of travellers say they are shifting to alternative transportation, such as buses or trains, to offset expenses.
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the study also revealed most gen z respondents (90%) are adapting to increased prices compared to 70% of boomers.
following the american election, nearly half of canadians (47%) say they are less likely to visit the united states in the next 12 months.
conducted online in november 2024 by research + knowledge = insight, an independent research company, the poll of 2,047 adult canadians has a margin of error of 2%, 19 times out of 20.
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