a little more than a year ago, two candidates for saskatoon mayor announced their bids on the same june day.
incumbent city councillor
cynthia block would win the mayoral race six months later, and former saskatchewan party provincial cabinet minister gord wyant would finish a distant second.
but a central theme of wyant’s campaign resonates today, his claim that
saskatoon was “broken.” that might have seemed like a cynical exaggeration during the campaign but it’s difficult to argue a year after wyant launched his bid, as the challenges with which saskatoon is struggling seem overwhelming.
wyant lifted the “broken” slogan from pierre poilievre’s conservative ad blitz that labelled canada the same way after nearly a decade of former prime minister justin trudeau. the strategy helped boost the conservatives into a huge lead in opinion polls, but it failed to sustain them all the way to an election win.
poilievre’s party borrowed the “broken” bit from the brexit campaign in the
united kingdom. brexit won the vote, but most in the u.k. now regret leaving the european union.
regardless, wyant’s fatal flaw in adopting the “broken” claim seemed obvious as someone who had just left the provincial government where he had served as a minister, including in the justice portfolio.
when he boasted he would close
a provincial homeless shelter next to the fairhaven neighbourhood associated with an increase in crime, the question arose on why he failed to act or speak out while he was in the government that established it.
and yet, while the broken saskatoon slogan may have failed as a campaign tactic for wyant, it now seems worth reconsidering it as an accidental prophecy. saskatoon now does seem broken in a lot of ways.
we knew homelessness was
a growing problem during the campaign, but the release of the actual numbers from the point-in-time count shortly after the election surpassed even the most dire projections up to that time. as was revealed last week,
saskatoon is struggling with one of canada’s worst homelessness rates.